Wendy Cobrda
Earthsense
CEO & Co-Founder

Wendy S. Cobrda, CEO & Co-Founder of Earthsense, is a veteran of the target marketing industry who has spent the last twenty years building innovative data and consulting enterprises. With functional experience spanning research to sales, and tactical knowledge covering business strategy to direct mail, Wendy is uniquely positioned to create breakthrough offers with universal appeal. Her latest venture, Earthsense, is the culmination in a series of greenfield ventures, including: her consulting business Catenate; the Catosphere, a demographics e-commerce portal; and ThinkPlaza, an Internet community for special printing (currently in stasis). Catenate, founded in 1997, is a well-established target marketing consultancy with a client list that includes Hewlett-Packard, Borders, Turner Broadcasting, John Hancock, and Experian.  Prior to her entrepreneurial endeavors, Wendy held  business development positions at several established marketing services companies, including Claritas, Market Statistics, Mediamark Research & Intelligence (MRI), and Group 1 Software.

Wendy currently serves as the Marketing Director for the Association of Independent Information Professionals and is a member of various industry associations. Earthsense is a proud resident of the Syracuse Technology Garden, where Wendy participates in the business network supporting this local high-tech incubator facility.  Wendy earned a BA in Communications from SUNY Oswego.

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Earthsense


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