Tiger Beaudoin
EcoBonus, a division of BI Worldwide
Tiger is a serial entrepreneur turned ecopreneur. His second company, Boomerang Marketing, was a venture capital funded software startup that pioneered the use of reward codes on-pack as a means of interacting with consumers over the web. In 2003, it was successfully acquired by BI Worldwide, one of the "big three" loyalty marketing agencies, and has since built a global customer loyalty program with over 5,000 participating products from clients such Nestle, Kraft, Sara Lee, Unilever, Kellogg's, and Proctor & Gamble.
Tiger's newest venture, EcoBonus, a division of BI Worldwide, is focused on developing a loyalty program for sustainable brands interested in identifying, interacting with, and rewarding green-leaning consumers for eco-conscious consumption.
